Methodology
Much effort was made to extensively involve NCCE employees and volunteers in this study. Leadership for this involvement was provided by members of the BRC, consisting of twenty-one members representing all job groups in NCCE. Thirty-five adjunct members have contributed directly to the work of the commission, and hundreds of NCCE employees and volunteers provided relevant input data or feedback. Members of the State Advisory Council have represented the thousands of volunteers, customers, and other NCCE stakeholders.
The commission functioned as a learning community with members helping each other become experts in state-of-the-art staff development and training. Members used a variety of quantitative and qualitative research methods to collect and analyze data. Peer institutions were selected for study and collaboration; these included Iowa State University, Texas A&M University and Ohio State University. Experts from the latter two universities have served as consultants to BRC. Training and development systems in the corporate sector were examined, including: The Westinghouse Savannah River Company (WSRC); AT&T; Howmedica, Inc.; First Heritage of Canada; TransAmerica Life Companies; Toyota Motor Sales; Xerox Limited; Amoco Corporation; Schering-Plough Corporation; and Partners Healthcare System, Inc.
The work began with the study of a general description of the current staff development program provided by staff development leaders in NCCE. Next an internal audit of the current program was planned and implemented. Data collected from the audit enabled the BRC to establish the strengths and weaknesses of the current program as well as the perceived needs and suggestions of the various stakeholders for making improvements.
The following general description of the current staff development program represents the intended scope, philosophy, and operations as conceptualized by NCCE Staff Development Leaders. This description is a picture of how staff development is supposed to operate currently and in the recent past in NCCE. It lays out the current ideal, not necessarily the current reality.
The staff development efforts of North Carolina Cooperative Extension (NCCE) extend over the major components of Pre-Service, Orientation, In-Service and Graduate Education. Extension’s strong commitment to staff development for faculty and staff spans across twenty-two departments in the College of Agriculture and Life Sciences at North Carolina State University, the Cooperative Extension Program at North Carolina A. and T. State University, the100 County Extension Service Centers and the Cherokee Reservation, in addition to the College of Forestry, the College of Humanities and Social Sciences, and the College of Design at North Carolina State University. The critical functions of Extensions staff development are basic to the professional competence of faculty and staff as they fulfill the mission and goals of NCCE.
Staff development refers to all purposeful learning experiences engaged in by employees in order to acquire and/or maintain competencies needed to effectively perform their roles in the organization. It includes self-directed efforts of the worker as well as those learning activities arranged by the organization for the purpose of enhancing professional competence among its employees. For maximum effectiveness, staff development requires the commitment of the individual as well as support of the administrative leadership of the organization.
The policy of NCCE is to provide a climate conducive to staff development efforts in the organization. Extension provides and arranges for educational opportunities for employees at county and state levels and is highly supportive of the individual’s efforts to acquire and maintain a high level of professional competence.
The need for a comprehensive Extension staff development program is accented by the fact that needs of Extension’s customers are constantly changing. Also, the body of knowledge upon which programs are based is constantly changing. This includes both technicl subject matter content and the Extension educational processes through which Extension educators bring about behavioral change in target audiences.
Staff development efforts are directed toward helping each employee acquire and maintain a comprehension of:
Educational needs of Extension employees vary greatly depending upon: job responsibility, length of service, educational experiences prior to joining the organization, and the speed at which new knowledge is generated in the field of specialization.
The Extension staff development program provides for flexibility to meet these varying needs and contemporary issues facing both the individual and the organization. Conceptually, there is a gap between the educational needs of the Extension worker and the competencies required in an assigned position. Procedurally, such gaps are delineated through various approaches.
First, as a professional, the individual occupying the position may identify deficiencies in his or her knowledge and skills required for a position. These deficiencies then give direction for individual educational needs. Commitment on the part of the individual to achieve the needed competencies is paramount in a staff development program.
Secondly, the immediate supervisor, at county and state levels, through informal counseling techniques and during performance appraisal and review sessions, assists the individual in determining his/her training needs. Thus, they are in a position to prescribe needs that should be met through staff development programs. Further, needs are identified by specialists and technical experts. Specialists are aware of the latest research information in their fields and are also aware of national and regional priorities
Once the needs of Extension employees are identified, the organization coordinates and arranges learning experiences designed to meet these needs. Through grouping of workers with similar needs, staff development programs can be conducted for homogeneous groups in one or more settings throughout the year utilizing numerous instructional and technological delivery methods.
The current Extension staff development program is divided into four elements: Pre-Service, Orientation, In-Service, and Graduate Education.
Each major job group in Extension has a significant role in planning and implementing a staff development program. A brief description of the responsibilities of these groups follows.
Administration
Extension administration recognizes that a staff development program is of mutual benefit to the Extension employee and to the organization, and that it requires positive action and certain contributions from each; therefore, administration:1. Extension agents pursuing graduate degrees: applicants who are approved for official study leave are expected to remain in the employment of NC Cooperative Extension one year for each semester of study leave.
2. Extension agents pursuing doctoral degrees: applicants who are approved for official study leave are required to remain in the employment of NC Cooperative Extension one year for sabbatical leave granted with no obligation for leave without pay.
(Official guidelines and policies are on-line in the Extension Administrative Handbook)Assistant Director and Head of Agricultural and Extension Education
This Assistant Director is charged with overall leadership, guidance, and supervision of the total staff development program. The Assistant Director is assisted by other faculty with Extension opportunities within the Department of Agricultural and Extension Education. Responsibilities of this group include
Supervisors
The District Extension Directors, with assistance from County Extension Directors, have oversight responsibility for in-service education of the employees supervised at the county level. Department Extension Leaders provide similar roles with the campus based specialists. In performing this responsibility, the supervisor will:Specialists
Extension Specialists are primarily responsible for providing in-service training for agents, program assistants/associates/technicians and program technicians. Some of this training occurs on an individual basis in a rather informal way; however, intensive and comprehensive training with groups of learners who have similar responsibilities and needs should be given first priority. In view of this, each specialist will:Agents
Data were obtained from agents via a telephone survey. The survey was carried out by randomly selecting names from the NCCE directory. (However, in some cases, the interviewers talked with another agent who was available at the time). A total of 100 agents were interviewed, twenty-five from four agent categories: 4-H, Family and Consumer Sciences, Agricultural and Area Agents.Questions with Examples of Responses: (The examples reflect the general themes found in the data).
1. What encourages or motivates you to participate in staff development training opportunities?
2. What discourages you or is a barrier to you participating in or seeking staff development opportunities?
a. 4-H Agents
b. Family and Consumer Science Agents
c. Agricultural Agents
d. Area Agents
3. What do you need to further your career in Extension?
a. 4-H Agents
b. Family and Consumer Science Agents
- Keeping abreast of cutting edge technology.
- Training that makes me an expert.
- Ideas on working smarter; how to make good decisions.
- Prioritizing.
- Canned programs.
- Simpler evaluations.
- Higher level, more sophisticated training.
c. Agricultural Agents
d. Area Agents
4. Do current staff development/training opportunities support your needs?
a. 4-H Agents
b. Family and Consumer Sciences’ Agents
c. Agricultural and Area Agents
5. Are you part of a Cooperative Extension Major Program (CEMP) committee? Are you receiving the staff development support to do your job on this committee -- if no, what do you need?
a. 4-H Agents
b. Family and Consumer Science Agents
c. Agricultural Agents
d. Area Agents
General Observations:
In summary, Extension agent themes included a desire to be more specialized, to obtain only training relevant to their jobs, a need for dispersed delivery systems, to have advanced as well as beginner training levels, and encouragement to take risks. Overwhelmingly, agents felt that training around CEMPs was minimal.
Specialists
Specialists perceptions and involvement with regard to the existing staff development program were obtained through an electronic survey sent to all specialists. There were seventy-three respondents. Specialists time with Extension ranged from 6 months to 30 years with 1051 cumulative years of experience and a mean of about 13 years.
Specialists had been involved in many activities as part of how they maintain a level of professional development. Every specialist had been involved in at least one of the listed professional development activities which included: national conferences, regional conferences, in-state conferences, collaborative research projects, other collaborative projects and self-improvement activities such as reading, online courses, and short courses. Most specialists (84%) participated in some form of a state conference and 91% participated in national conferences in collaborative projects. The average specialist was involved in about 4 collaborative projects.
Specialists were asked to indicate the extent of their involvement in the NCCE current staff development system for the past 12 months. Each specialist had been involved in some way in the current staff development system. Sixty-two percent of the specialists responding had been involved in teaching during Extension’s annual conference during the past year and 63% had offered Phase II training. Many of the specialists (92%) were involved in agent consultations or technical assistance. Of the specialists responding 67% are involved in CEMP work.
Questions and an overview of findings from the survey are provided below.
1. What is working well with the existing staff development system?
There was a wide variety of responses to this question and little general consensus. Several specialists cited Phase II, district and regional training, as positive agent training opportunities. A few felt that Annual Conference had improved in recent years. Organizational commitment to employee training was mentioned as positive aspects of the current system. Collaboration between agents and specialists in designing and implementing training, computer training, and the use of electronic delivery methods were also reported as training components that were working well. Participation by specialists in Leadership Development Institutes and the Creative Training Workshops were also named as positive experiences.
2. What is not working well in the existing staff development system?
Although Annual Conference was mentioned by some as having improved, many more specialists named Annual Conference as not working well from their perspective. Too much competition for agent training time was perceived as a problem in Annual Conference. A number of specialists also named Phase II training as not working well. Some felt Phase II could allow far more in-depth training. The fact that agents often fail to show up for these sessions was a critical problem frequently mentioned.
A typical comment was “Agents cancel at the last minute, so you travel to conduct the training and have only a few present.
Other dysfunctional components of the existing program included: lack of agent time for training, lack of a comprehensive staff development plan for each person, limited advanced training for experienced agents, wasted time in CEMP training, failure to use electronic delivery, limited funds for training, limited training offerings for specialists, inadequate training on people skills, and a lack of incentive to participate in training.
One comment revealed a specialist’s frustration with the orientation program, “I have not been to orientation yet … one full year after I have been employed.
3. What do you need in your Extension career, personally, or professionally in order to do your job the best you can?
Comments relevant to the staff development needs of specialists frequently related to setting priorities and time management. Other potential training topics identified were: interpersonal relationships, the role of specialists in program planning and evaluation, and computer skills. Specialists also cited the need for more sabbaticals, information about external training opportunities, and use of mentors as ways to improve training from their perspective. A number of respondents suggested the need to review the entire Extension structure for professional development needs and career opportunities.
Administrators
Data were collected via electronic survey from Department Extension Leaders, State Program Leaders and Associates, District Extension Directors, County Extension Directors, and the Director/Associate Director. Questions and most frequent responses are below:
Number of respondents = 6
1. What are the most important training and development needs for your staff?
2. What is working well in Extension Staff Development from your perspective?
3. What needs to be added or improved in staff development from your perspective?
Number of Respondents = 69
1. What are the most important training and development needs for your staff?
2. What is working well in Extension staff development from your perspective?
3. What needs to be added or improved in staff development from your perspective?
Number of Respondents = 9
1. What are the most important training and development needs of your staff?
2. What is working well in Extension staff development from your perspective?
3. What needs to be added or improved in staff development from your perspective?
Department Extension Leaders collectively indicated a need for support staff training, funding for professional development, orientation for newly designated administrators (DELs), and more in-depth training.
In addition to the above questions, top administrators were asked who should be primarily responsible for training. Responses were equally divided with one-third indicating the organization, one-third indicating the individual and one-third indicating both the individual and the organization.
Finally, administrators are seeking additional training related to leadership, team building, critical thinking, and job coaching. They also suggested a need for a professional development planning system and the need for being more responsive to specific training needs of staff.
Secretaries
An electronic survey was sent to all county level secretaries and to NCSU campus based Extension secretaries. There were forty respondents, thirty county and ten campus based. The results are provided below with questions and sample responses.
County-Based Secretaries
1. What is working well in our existing staff development system?
2. What is working less well?
3. What are suggestions for improving our system?
4. What kind of ideal system do you envision in the future?
5. What are critical career development needs of Secretaries?
6. What roles can technology play in our future system?
NC State University Campus-Based Secretaries
1. What is working well?
2. What is working less well?
3. Suggestions for improving the system:
4. What are training needs and suggestions?
In summary, among both county and campus secretarial staff, there were trends indicating an interest in opportunities for advancement, rewards for competence, a desire for technology-based training, access to on-line courses, and access to a job coach and a career ladder. There is a strong need to be included in a staff development program. Relevance, access, and support for participation in staff development opportunities are desired.
Data were collected from Program Assistants/Associates/Technicians through telephone interviews, face to face interviews, and electronic surveys. The sample was limited to less than twenty respondents. However, the themes were so consistent that the BRC concluded that the limited responses accurately reflected the perception of this group.
Consistent themes were
Program Assistants/Associates/Technicians are seeking recognition as an important job group of NCCE. They prefer face-to-face training opportunities of different degrees of difficulty. An orientation program for Program Assistants is highly desired.
The above themes were later verified by a representative group of BRC Adjunct members working on development of Program Assistant/Associate competencies and proficiencies at the Summit Conference.
Over 170 Volunteers provided feedback through a mail survey. Respondents were members of the NCCE Advisory Leadership System (ALS) and a majority were also involved in other volunteer roles in NCCE.
A summary of questions and responses with general themes are provided below:
1. What training opportunities has Extension provided to help you grow in your volunteer role?
| Item |
Percent
|
| a. Orientation to Extension |
70%
|
| b. Out of country meetings |
63%
|
| c. Conferences |
68%
|
2. What do you like most about Extension training opportunities?
| Item |
Percent
|
| a. Learning about Extension |
31%
|
| b. Sharing ideas with others |
55%
|
| c. Interacting with Extension Staff |
48%
|
| d. Leadership skills |
26%
|
| e. Getting ideas/skills to use |
53%
|
3. What would improve Extension training opportunities?
| Item | Percent |
| a. More time to share ideas | 41% |
| b. More hands-on training | 59% |
| c. More volunteers teaching | 15% |
| d. More variety in teaching techniques | 31% |
| e. Closer to home, less travel | 26% |
Volunteers appeared to be ready for whatever training is offered to them. They need additional information and are requesting it at times and locations to meet their schedules. They expressed a need for additional specific information in order to be the most effective in their roles.
Conclusions
The “one size fits all” concept is a weakness of the existing staff development program. For example, the same orientation training program is provided for all new agents, regardless of their educational backgrounds, current level of expertise, or previous work experience. An attempt is made to provide in service training at different levels, but most is offered as beginning or intermediate level training.
With regard to who provides training, there is the prevailing idea that specialists are best qualified to offer training for agents and that only training offered by NCCE is appropriate. This does not take advantage of the expertise of agents and others who would make excellent trainers or full advantage of non-Extension sponsored training. Another weakness of the current training program is that training is perceived to be best delivered in group settings in a face-to-face delivery mode.
Other weaknesses of the current staff development program identified by BRC are listed below.
There is much to be said about the strengths of the staff development program in NCCE. North Carolina is recognized for having a strong staff development program by other cooperative extension organizations throughout the country, by extension leaders at the federal level, and by many international extension organizations. Administrative support for training has ensured a tradition and an expectation for staff development since the early 1960’s. A systems approach to staff development has been in operation for agents since 1980. This system as described earlier included: orientation training for agents at three levels, in service training in three phases, and graduate education. Access to graduate education has been facilitated by offering courses at remote locations throughout the state and by developing cooperative memoranda of understanding with other universities. The latter included joint arrangements for the Masters degree in Family and Consumer Science (Home Economics Education) with UNC Greensboro, East Carolina University, and Western Carolina University. The inclusion of the Assistant Director (for Staff Development) as a member of the NCCE Administrative Council placed an advocate for training and development at the highest decision making level of the organization. During the past twenty years, North Carolina has been recognized nationally in cooperative extension for training leadership in all aspects of program planning and for advanced training in leadership. The Kellogg sponsored training series of modules Working with Our Publics, was developed under the leadership of North Carolina staff development experts. Executive Development Institutes for both county faculty and specialists have received national recognition. The assignment of overall coordination of staff development to a specific unit, currently the Extension Education Team, is another recognized strength of the NCCE staff development program. Other specific strengths of the current program are:
Pre-Service Training
There is little pre-service training except for those agents who received undergraduate degrees in Agricultural and Extension Education (AEE). Agents who were involved as youth in 4-H often join NCCE with a basic knowledge of the organization and the programs. Agents who have had experience in other states often have extensive knowledge of extension that applies equally well in NCCE. Internships in Extension have been provided for undergraduates in AEE on a limited basis.
Orientation Training
Orientation training focuses on agents with a secondary emphasis on specialists. Orientation training has been provided for program assistants/associates/technicians by the program area specialists such as 4-H and Expanded Foods and Nutrition Education Program (EFNEP). Orientation is provided for most volunteer groups. The most frequent criticism of orientation training is that it does not come soon enough after individual join the organization.
In-Service Training
There is a diversity of perceptions about in-service training. The organizational focus has been training for agents. Phase I training held during Annual Conference, has been somewhat positive. However, too much competition for agent time, lack of depth, and lack of advanced level training have been frequently cited as short comings. Phase II Training, provided throughout the year and located across the state, was criticized by specialists for poor attendance on the part of agents. No general observations could be made about Phase III, targeted training perhaps because of the limited offerings in Phase III. Secretaries, program assistants/associates/technicians and volunteers seem eager to participate in more in-service training opportunities. The needs assessment process for determining training needs was felt to be ineffective by a number of specialists.
Institutes
Comprehensive, in depth training experiences such as those found in Institutes were most frequently viewed as positive experiences. It was recommended by many former participants that Institutes be continued for those employees aspiring to higher levels of leadership in the organization. Institutes have been limited to participation by Agents, County Directors and Specialists.
Graduate Education
Graduate Education has been encouraged for agents lacking advanced degrees. One graduate course every five years has been required for all agents who do not have a terminal degree. The primary identified needs for improving graduate education were: 1) making classes more accessible in the western and north eastern parts of the state, 2) making classes more relevant to the job, and 3) providing tuition waivers for distance education courses. The MCNC was identified as an organizational asset for delivery of graduate programs to remote parts of the state.
General Training Needs
The BRC surmised the following general training needs for employees and volunteers in NCCE:
Overall results from all job groups reflected a common plea to help “me” become an expert and for both technical and process training through an holistic staff development plan. Results also underscored the “disjointedness” of the current program and emphasized that one group does not have a clear understanding of the role of other groups in training and how they interrelate to accomplish the total organizational mission. Finally, there is a need for a more systematic, responsive, and learner/customer focused staff development system.