Table of Contents
ECOTOURISM
MARKETING TRENDS
Outline
of Presentation
Tourism
Marketing
Promotion
/ Sales Model
Promotion
/ Sales Model
Promotion
/ Sales Model
Promotion
/ Sales Model
“Let
It Happen” Model
“Let
It Happen” Model
“Let
It Happen” Model
“Let
It Happen” Model
“Let
It Happen” Model
Product
Development : Supply/Demand Model
Product
Development : Supply/Demand Model
Product
Development : Supply/Demand Model
Product
Development : Supply/Demand Model
Product
Development : Supply/Demand Model
Product
Development : Supply/Demand Model
Community
Empowerment Through Participation
Strategic
Planning
Community
Consensus
Regional
Cooperatives
Travel
and Tourism and the World Wide Web
Information
Needs of Participants
Resident
Communication Needs
Business
Communication Needs
Travel
Industry Use of the WWW
Tourists’
Information Needs
Travel
Planning and Information Sources
How
do Tourists find Information on the WWW?
Web
Use Demographics
The
World Wide Web
How
Can the Use of the WWW Address These Needs?
Current
Trends & The Future...
Adirondack
Park
Natural
Treasures
People
Tourism
Market Trends
Options
for improvement
“Whole
Park” Sustainable Tourism Efforts
Lake
Placid/Essex County
Adirondack
North Country Association
Adirondack
Park Agency
Use
of The Internet
Summary |