2000-2001 North Carolina Accommodations Survey

Reporting the responses for October 2001

Statewide ResultsTable1 illustrates the changes in occupancy and average daily rates over the last five years. Note that comparisons are made with the Quarters of past years. Comparisons also reflect a change in Economic Development Regions as of October 1997. Seasonal properties that were closed during these months are not included in the calculations.

Table 1. Comparison of Statewide Occupancy and Average Daily Rates, 1996-2001

 

2001

2000

1999

1998

1997

1996

 

(by month)

(by month)

(by month)

(by month)

(by month)

(by month)

Jan OCC

41.76%

41.76%

54.32%

37.38%

40.94%

32.38%

Jan ADR

$57.30

$59.25

$36.95

$53.85

$47.56

$32.38

Feb OCC

48.05%

45.98%

45.70%

44.62%

49.53%

39.50%

Feb ADR

$54.85

$61.35

$52.70

$55.41

$46.99

$44.77

Mar OCC

42.40%

50.69%

46.45%

49.24%

52.55%

47.91%

Mar ADR

$43.94

$62.76

$56.92

$53.89

$49.70

$48.06

Apr OCC

44.44%

59.84%

56.90%

55.76%

58.42%

56.83%

Apr ADR

$51.84

$71.10

$59.48

$58.91

$54.20

$56.19

May OCC

57.74%

59.92%

56.06%

59.03%

58.74%

57.86%

May ADR

$68.65 

$72.66

$64.24

$61.73

$56.73

$55.89

Jun OCC

62.48%

62.77%

61.61%

63.90%

58.36%

67.14%

Jun ADR

$71.22

$69.99

$61.71

$65.11

$60.92

$58.77

Jul OCC

63.30%

61.33%

68.59%

69.10%

65.21%

66.38%

Jul ADR

$81.80

$65.39

$70.65

$67.50

$60.34

$57.78

Aug OCC

 

61.07%

60.25%

64.58%

64.51%

65.15%

Aug ADR

 

$63.92

$68.77

$64.91

$63.98

$63.09

Sep OCC

 

57.80%

53.23%

61.84%

52.47%

62.10%

Sep ADR

 

$64.76

$73.97

$59.86

$63.16

$50.63

Oct OCC

57.45%

63.13%

60.96%

63.83%

59.01%

63.85%

Oct ADR

$60.51

$57.86

$60.08

$63.03

$56.32

$52.16

Nov OCC

 

50.74%

53.15%

49.05%

44.90%

48.77%

Nov ADR

 

$74.39

$61.26

$57.73

$57.28

$48.75

Dec OCC

 

36.98%

44.17%

37.28%

39.44%

39.62%

Dec ADR

 

$53.46

$57.81

$54.49

$51.91

$44.42


 

Regional Results

Table 2 Occupancy and Average Daily Rates by Economic Development Region
October 2001

Region

Oct OCC

Oct ADR

1

55.15%

$96.15

2

51.86%

$41.22

3

71.89%

$63.58

4

60.06%

$60.90

5

58.24%

$67.75

6

53.37%

$51.97

7

51.61%

$42.02

Participating and Non-participating Counties

If one or more properties responded during the most recent reporting month, that county is counted as
participating. Counties shown as not participating are those in which no properties returned the survey
instrument. Some counties do not have properties selected for participation in the sample survey. The
table reflects responses received for October 2001.   

Table 10. Participating and Non-participating Counties by Region
 
 

Region

Participating Counties

Non-participating Counties

1

Watauga, Graham, Rutherford, McDowell, Jackson, Haywood, Avery, Cherokee, Swain, Cherokee Reservation

Alleghany, Ashe, Brevard, Buncombe, Burke, Caldwell, Clay, Cleveland, Henderson, Madison, Macon, Mitchell, Polk, Stokes, Transylvania, Wilkes, Yancey, 

2

Catawba, Rowan 

Alexander, Anson, Cleveland, Gaston, Iredell, Lincoln, McDowell, Mecklenburg, Stanley, Union

3

Yadkin, Alamance, Rockingham, Winston

Davidson, Davie, Forsyth, Guilford, Montgomery, Randolph, Surry

4

Moore

Orange, Chatham, Durham, Granville, Johnston, Harnett, Vance, Wake, Warren

5

Onslow, Pitt, Carteret, Craven, Nash

Edgecombe, Lenoir, Wayne, Wilson

6

Sampson, New Hanover, Brunswick, Cumberland, Richmond, Scotland

Bladen, Columbus, Pender, Robeson, 

7

Hyde, Hertford, Beaufort

Chowan, Currituck, Dare, Halifax, Martin, North Hampton, Tyrell, Washington


 
 

We gratefully acknowledge the assistance of all the lodging properties that have participated in our data collection efforts in
such a timely manner. If you have questions concerning the accommodations survey, please contact Dr. Gene Brothers
(919-515-3699) or Erin Hunter (919-515-9515).
Monthly report available at http://www.ces.ncsu.edu/depts/tourism/optr/zreport.htm