Growing Small Farms: Marketing Tips

Survey of Retail Prices for Seasonal Produce 1
(Chatham, Lee, and Orange Counties)

Data collected May 1-8
by Debbie Roos, Agricultural Extension Agent.

Prices will be updated bi-weekly, so check back regularly!

Product
Retailers 2
Chatham County
Farmers' Markets 3
Carrboro
Farmers' Market 4
arugula
--
1.58 bunch
--
arugula, organic
--
--
1.50 bunch, 6.50 lb
asparagus
2.52 lb
1.75 lb
1.50 bunch
beets
2.77 bunch
--
1.00 lb
bok choi
1.49 lb
--
1.20 each
bok choi, organic
0.99 lb
--
2.00 each
broccoli
1.84 bunch
--
1.25 lb, 2.50 bunch
broccoli, organic
2.49 bunch
--
--
broccoli raab
--
1.50 bunch
1.75 bunch
carrots
0.86 lb
--
2.00 bunch
carrots, organic
1.79 bunch
--
--
chard
1.99 lb
--
1.25 bunch
chard, organic
1.69 bunch
--
--
cucumbers, greenhouse (European)
--
1.75 each
2.00 each
dandelion greens
--
--
1.50 bunch
fennel
--
--
1.00 each
green garlic
--
0.75 each
1.00 each
green garlic, organic
--
0.75 each
1.00 each
greens (mustard, turnips, or collards)
0.89 lb
1.50 bunch
--
greens, mixed
--
--
2.00 bag, 3.00 lb
herbs
--
1.00 bunch
1.00 bunch
kale
0.89 lb, 0.99 bunch
1.50 bunch
1.50 bunch
kale, organic
1.59 bunch
--
1.67 bunch
kohlrabi
--
--
0.68 each
lettuce
1.57 each
1.50 each
1.50 each
mustard, organic
--
--
1.50 bunch
onions
--
1.00 bunch
1.00 lb
parsley
0.89 bunch
--
0.50 bunch
peas
--
--
2.00 lb
radishes
0.79 lb, 0.99 bunch
1.25 bunch
1.50 bunch
radishes, organic
1.79 bunch
--
1.50 bunch
salad mix 5
3.49 bag (5 oz)
2.00 bag, 10.00 lb
1.67 bag, 5.00 lb
(range 2.00-12.00 lb)
salad mix, organic
5.99 lb
--
5.30 lb
sorrel
--
--
1.75 bunch
spinach
1.29 bunch
2.17 bunch
4.00 lb
spinach, organic
1.69 bunch
--
4.00 lb
strawberries
2.99 lb, 2.99 qt
2.00 qt,
6.50 bucket (5 lbs)
2.25 pt, 3.50 qt
sweetpotatoes
0.79 lb
0.50 lb
--
tomatoes, greenhouse
2.49 lb
2.08 lb
2.25 lb
turnips
0.94 lb
--
1.50 bunch, 0.75 lb
turnips, organic
--
--
1.50 bunch

1 Prices have been averaged among vendors and among retailers. Prices subject to fluctuation without notice. Some units are subjective. For example, "bunch" size may vary among vendors.

2 Price data was collected from 5 grocery retailers in Chatham, Lee, and Orange counties. The majority of produce sold at retailers is typically not locally grown.

3 Price data collected from vendors at the Pittsboro Farmers' Market and Fearrington Farmers' Market in Chatham County. These are "growers only" markets - all produce is grown by the vendor.

4 Price data collected from vendors at the Carrboro Farmers' Market in Orange County. This is a "growers only" market - all produce is grown by the vendor.

5 There is no consistent "salad mix" product - mixtures may include a variety of different lettuces, greens, edible flowers, etc., and this is reflected in the range of prices among vendors.


Website created and maintained by Debbie Roos, Agricultural Extension Agent.

Chatham County Center, North Carolina Cooperative Extension Service
P.O. Box 279, Pittsboro, NC 27312
919-542-8202

Last updated on May 9, 2002.

> Page created May 2002.